MOSCHINO FOREVER SAILING
The new men’s fragrance by Moschino
Fresh as a sea breeze, with an energetic and passionate character, dedicated to the
protagonists of an athletic lifestyle, always in motion, navigators and explorers
dressed in white and blue.
Moschino presents its new men’s fragrance, Moschino Forever Sailing: a unique blend of
classical notes and vibrant sensations, where the aroma of sensual Amber woods and the
delicacy of Musk and Patchouli are open to a “blue-sky” accord with notes of Lavender and
Juniper berries, and reveal a harmony of icy Mint, emphasized by accents
of Primofiore Lemon and Grapefruit.
An airy and invigorating intensity, enhanced by the light blue marine hues and enclosed in a
clear glass bottle, with a silver cap that recreates the iconic Moschino logo in relief.
Symbolising the joie de vivre of summer, the new fragrance Moschino Forever Sailing follows
the success of the first men’s fragrance, Moschino Uomo, inspired by the sea, its luster and
its scents to reflect the energy, the strength and personality of the contemporary man.
THE BOTTLE
The immense beauty of the sea in a bottle: the glass is absolutely transparent while
the fragrance is light blue. The bottle is geometric and linear, alike the Forever classic.
The embossed silver cap represents the iconic logo of the Maison.
THE PACKAGING
Intense blue and glossy, the case is characterized by the
Moschino Forever Sailing logo in silver and white.
THE JUICE
An airy and refreshing creation around sparkling notes, supported by sensual woods.
Like a refreshing splash, a shivering ice mint accord and a sparkling zesty
Lemon Primofiore open the fragrance, colored by juicy Grapefruit notes.
An inspiring “blue-sky” accord evokes an airy and invigorating feeling, boosted by aromatic
Lavender notes and an exhilarating touch of Juniper berries, inside a blue heart full of energy.
The precious heart of Patchouli balances the composition by providing a reassuring masculinity,
supported by Amber woods and sensual Musks in the dry-down.
Olfactive family: Fougère – Green – Fruity – Fresh
HEAD
HEART
DRY DOWN
Ice Mint Accord
Lemon Primofiore
Grapefruit
Blue Sky Accord
Lavender
Juniper Berry
Patchouli Heart
Ambery Woods
Musk
THE BATH LINE
The fragrance completes itself with bath products that refresh the skin
and conveys a sensation of well-being.
AFTER SHAVE LOTION
A refreshing, lightly scented lotion that reinvigorates the skin after shaving.
AFTER SHAVE BALM
A velvety aftershave that softens the skin to make it feel more comfortable.
REFRESHING SHOWER GEL
A revitalizing and moisturizing shower gel, lightly scented with the
Moschino Forever Sailing fragrance.
THE COMMUNICATION
The advertising image of Moschino Forever Sailing is inspired by the sea, its luster
and its scents, but also its energy, strength and perfumes. The light blue marine
hues express vitality and joy.
MOSCHINO FOREVER SAILING COLLECTION INCLUDES:
EAU DE TOILETTE
EAU DE TOILETTE
EAU DE TOILETTE
AFTER SHAVE LOTION
AFTER SHAVE BALM
REFRESHING SHOWER GEL
NAT SPRAY 30 ML
NAT SPRAY 50 ML
NAT SPRAY 100 ML
100 ML
100 ML
250 ML
Article supplied by:
Mai Ali
Strategies International
Email: mai@strategiesint.com