Jo Malone™ London opens first boutique in Dubai’s Mirdiff City Centre
Jo Malone London, the celebrated British lifestyle brand, has opened a boutique in Mirdiff City centre Mall. The luxurious 80 sq meter setting incorporates elements from the first shop in London, such as the library-style shelves, linear glass bottles and iconic gift boxes throughout.
The store has the Tasting Bar™ where customers can come to try different fragrance combinations & receive a Jo Malone™ hand and arm massage using their fragrance of choice.
The 8th store to open in the Middle East, the Mirdiff City Centre boutique houses the entire line up of Jo Malone London’s iconic fragrance, bath, body & home collection, inspired by centuries old rituals and traditions of layering scents, incenses and oils.
Having rewritten the rules of perfumery by mixing unexpected combinations of ingredients and providing elegant yet playful concepts where scent is used with abandon, the World of Jo Malone™ inspires a loyal following. Every product, concept and philosophy is designed as a unique sensory experience, set within an interactive retail environment and delivered with exceptional service and unrivalled creative flair.
FRAGRANCE
Discover the unique collection of colognes, bath oils, body lotions, body crèmes and shower gels in a range of different scents. Learn how to create your own signature scent by Fragrance Combining™ or relax and enjoy a complimentary hand and arm massage with a luxurious body lotion.
TASTING BAR™
Experience the Jo Malone Tasting Bar™. Take a seat at the bar and select your preferred fragrance from the Jo Malone Tasting Menu™ – a seasonal menu incorporating delicious fragrance combinations and inspirations. As your chosen scented body crème or lotion is whipped or folded to perfection, warmed or chilled and combined with a fragrance of your choice, roll up your sleeves for a sensory experience. This luxurious, and complimentary, hand and arm massage leaves you feeling pampered, beautifully scented and completely inspired.
SCENT SURROUNDä
Decorate your home with fragrance and transform the space around you with Jo Malone London’s concept of Scent Surround™. Discover linen sprays, scented candles and living colognes.
THE ART OF GIFT GIVING
A Jo Malone London gift is the perfect pleasure to give or receive. Choose from pre-selected gift ideas or create a bespoke gift box tailored specifically towards the individual. Whatever you choose, your gift will be presented in the signature cream box nestled within soft black tissue, placed in the Jo Malone bag and finished with elegant grosgrain ribbon.