Celebrate ‘Akshaya Tritiya’ with an Exquisite Jewellery Collection from Damas
Dubai-UAE: – In celebration of this year’s Akshaya Tritiya festival, Damas -the Middle East’s leading jewellery and watch retailer, is excited to announce the launch of its special collection.
The Akshaya Tritiya collection includes bracelets, earrings, pendants, and necklaces in a vibrant variety of precious gems, diamonds and pearls, all inspired by the glamour and colourful intensity of Bollywood from five of Damas’ key brands – Ananya, Legacy, Gehna, Rangoli, and Kiku.
Ajit George, Deputy Chief Operating Officer Damas, said: “The Akshaya Tritiya collection is extremely elegant and bold while capturing the colourful intensity of Bollywood. Each piece is adorned with handpicked diamonds, gems and gold and crafted to perfection.We are delighted to provide our customers with yet another range of beautiful, premium jewellery in celebration of the festive occasion.”
The range is available in all of Damas’ stores from today until 3May, 2014.
Damas is the leading luxury jewellery and watch retailer in the Middle East. Since its inception in 1907, the brand has been setting the standards in their trade by providing unmatched quality, luxury and glamour with an air of Middle Eastern mystique.
The company has grown from a UAE-based retailer into a global brand name, with a large portfolio of renowned global luxury brands including Graff Diamonds, Garrard, Roberto Coin, Mikimoto, Paspaley, Forevermark, Parmigiani Fleurier , Girard Perregaux, Perrelet and Magerit among many others. Damas’ popular in-house brands include Farfasha, OneSixEight, Farasha, Gehna, Hayati, Legacy, Fulla and many more.
Headquartered in Dubai, United Arab Emirates, the company today operates around 300 outlets distributed across 11 countries. The company has earned many awards including the prestigious De Beers Award 2000, 2004 and 2007 for jewellery design.
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