ESTĒE LAUDER Introduces Double Wear All-Day Glow

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By BNME

ESTĒE LAUDER Introduces

Double Wear All-Day Glow BB Moisture Makeup SPF 30/PA+++ and

Double Wear Brush-On-Glow BB Highlighter

 ESTĒE LAUDER Introduces Double Wear All-Day Glow

Refresh, Highlight and Glow for Dewy, Fresh-Faced Perfection that Lasts

Estée Lauder takes the iconic perfecting and long-wear benefits of Double Wear and couples them with new instant radiance and skincare ingredients — introducing NEW Double Wear All-Day Glow BB Moisture Makeup SPF 30 +++ and NEW Double Wear Brush-On-Glow BB Highlighter.  These two exciting new makeup additions have a nourishing, skin-loving formula and sheer, natural coverage to provide a luminous, fresh-faced look that lasts all day.

Double Wear All-Day Glow BB Moisture Makeup SPF 30/PA+++

Introducing the first luminous, long-wear BB makeup from Estée Lauder. Whether transitioning between seasons or if a sheer coverage makeup is desired, NEW Double Wear All-Day Glow BB Moisture Makeup SPF 30/PA+++ is the perfect addition to any foundation wardrobe. This exceptional new makeup delivers all the benefits of a BB, but now in a moisture-fresh, lightweight texture that instantly brightens and perfects skin’s natural undertones and color, while providing immediate and all-day radiance, hydration and comfortable wear.

Reveal natural, luminous, vibrantly healthy skin through a lightweight emollient formula that works to brighten, perfect and even complexion while infusing skin with a boost of smoothing moisture and broad spectrum UVA/UVB protection. Soft optics brighten skin and add luminosity for a flawless healthy glow that lasts up to 8 hours. Skin Vitalizing Pearlessence – a transparent, opalescent mica – delivers instant skin luminosity and imparts clean, bright color, plus glossy luster to skin for coverage that has a flawless even-tone appearance.  A carefully orchestrated blend of moisturizing ingredients, including Hyaluronic Acid and Glycerin, provides skin with exceptional moisturizing makeup.

Available in a range of 2complexion-enhancing shades to suit every skin tone, this color-true moisturizing makeup is Ophthalmologist- and Dermatologist-tested, fragrance- as well as oil-free and appropriate for all skin types. Apply to clean skin over moisturizer with your fingertips or using an Estēe Lauder Foundation Brush. For additional coverage, layer the makeup under your foundation of choice for the season.

 

DOUBLE WEAR BRUSH-ON-GLOW BB HIGHLIGHTER

In just one stroke, NEW Double Wear Brush-On-Glow BB Highlighter delivers both instant and lasting radiance, moisture and wear in a highlighter that brightens and conceals to diffuse light and minimize the look of imperfections all day long.This longwearing, light-reflecting concealer instantly delivers a flawless, radiant finish that lasts for up to 8 hours. Using Photo Optic™ Technology, the emollient formula brightens shadows, helping erase the look of fatigue and dark circles as it highlights facial features.

This lightweight, soothing formula is infused with:

  • Hydrators, including glycerin, immediately infuse and lock-in replenishing moisture while smoothing skin for an instantly refreshed look and silky feel.
  • A pearlescent powder captures and reflects light to brighten shadows and highlight facial features.
  • And carefully selected reflective platelets work to minimize imperfections such as blemishes, dark circles, fine lines and wrinkles, while maximizing light reflection so skin never appears masky.

Non-settling, color true, fragrance-free, Ophthalmologist- and Dermatologist-tested, this dynamic highlighter is offered in a range of 2 instantly radiant shades, including one universal shade that brings an effervescent light to the face as well as seven other brightening shades that correct and airbrush away imperfections.

Ideal for on-the-go touch-ups with a built-in applicator that provides precision application and convenience, the highlighter is easy to apply. Simply twist the bottom of the applicator to the right to dispense the perfect amount of product into the built-in brush and softly brush onto contour areas of the face or wherever desired. Gently pat with your fingertip to blend.

Double Wear All-Day Glow BB Moisture Makeup SPF 30 and Double Wear Brush-On-Glow BB Highlighter will be available at Estée Lauder counters beginning November 2014.

Suggested Retail Prices:

Double Wear All Day Glow BB Moisture Makeup SPF 30/PA+++.…………………………………$64/ AED 235

Double Wear Brush-On-Glow BB Highlighter.……………………………………………………………$49/ AED 180