Panasonic Introduces New 2-in-1 Garment Steamer for Middle East Market


Panasonic Introduces New 2-in-1 Garment Steamer for Middle East Market

Panasonic Introduces New 2-in-1 Garment Steamer for Middle East Market



The Panasonic NI-FS900 and NI- FS600 Series 2-in-1 Garment Steamer Combines Quickness of a Garment Steamer with the Smooth Finish of an Iron



Dubai- Panasonic, a leader in consumer electronics technology has announced today, the availability of the NI-FS900 and NI-FS600 garment steamer across the Middle East.


These garment steamers is agile, easy to use and convenient. The product’s high temperature steam quickly removes wrinkles, while the unique iron head design provides clothes with a beautiful ironed finish.


Users can choose to use these 2-in-1 Garment Steamer as a traditional vertical steamer, steaming articles of clothing or drapery while it hangs vertically, or use it just like a traditional iron, steaming horizontally.


The unique iron head design provides a beautiful finish for sleeves and collars, with or without an ironing board.


“Panasonic is dedicated to enhancing the consumer experience when they choose to use our home appliance products.  By combining the top qualities of both, an iron and a traditional garment steamer, we are creating a powerful hybrid that serves multiple purposes for the consumer. Easy to use, reliable and fast, this product is a must have product”, Mr. Hidekazu Tachibana, Director, Appliances Product Department (APD), PMMAF.


Many garment steamers produce heat in the base and as steam moves up to the head, it can cool resulting in an inconsistent flow of steam, frequent water leakage and mild temperatures.


The Panasonic NI-FS900 and NI-FS600 uses an innovative water pump in the base which moves water directly to the head where it is heated, producing higher temperature steam for a maximum performance. The iron head is heated to a high 200°F temperature, making it extremely effective in removing wrinkles on natural fabrics.


The 2-in-1 Garment Steamer is equipped with a steam level adjustment so that even delicate fabrics can be given a gentle steam. Plus a quick start function produces heat in 60 seconds, so a user can rapidly steam their clothes without worrying about running late.


The FS900 also boasts a larger water tank which is ideal for producing steam for an extended period of time.




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About Panasonic

Panasonic Corporation is a worldwide leader in the development and manufacture of electronic products in three business fields, consumer, components & devices, and solutions.  Based in Osaka, Japan, the company recorded consolidated net sales of 7.85 trillion yen for the year ended March 31, 2012. Panasonic’s stock is listed on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) Stock Exchanges. The company has the vision of becoming the No. 1 Green Innovation Company in the Electronics Industry by the 100th year of its founding in 2018. For more information on Panasonic, its brand and commitment to sustainability, visit the company’s website at

About Panasonic Marketing Middle East and Africa FZE (PMMAF)

Effective January 1, 2012.Panasonic Marketing Middle East FZE (PMM) has been renamed as ‘Panasonic Marketing Middle East and Africa FZE’ (PMMAF). As the regional Headquarters, all functions related to Sales and Marketing, Supply chain and Customer service solutions, and Advertising functions under the brand name Panasonic is handled by PMMAF. The vision at PMMAF is to be the No 1 Customer-centric Company and No 1 Customer-preferred brand in the Middle East and Africa region.

PMMAF website:


Issued by Panasonic Marketing Middle East and Africa (PMMAF).

For media queries, please contact:

Padma Venu

Brand Communications Department

00971 4 8862142/ 00971 50 658 6485

For more information on Panasonic’s eco-initiatives, visit