Get a pHenomenal 3 Week Glow on Your Skin



Get a pHenomenal 3 Week Glow on Your Skin


Get a pHenomenal 3 Week Glow on Your Skin

With Vita Liberata’s New pHenomenal Long Lasting Tanning Range



Dubai: When you care for your skin and choose to fake it, you always know that the golden glow won’t last very long.  Wouldn’t it be great if you could have the same tan and even tone still in place at the end of your holiday?

Well, now you can! Organic tanning product and celebrity favourite Vita Liberata, has now launched its pHenomenal range, the world’s first 2-3 week long-lasting tan!

Available in the UAE from August 20th, the brand new pHenomenal Tanning Mousse range is odour free, 70% organic and packed with nourishing extracts such as silk proteins, seaweed and ylang ylang. You can choose from light, medium or dark in tone, all of which will give you a beautiful, long-lasting tan for 2-3 weeks. The pHenomenal Tanning Mousse retails for AED 250.

How does it work? A new technology – pHeno2 – works alongside the traditional active tanning ingredient DHA to ensure the formula stays on your skin for longer. Being Vita Liberata, of course this range is enhanced with unique moisture lock, maintaining a perfect moisture balance that helps to maintain an even tan.

Vita Liberata tanning range is free from paraben, perfume, alcohol and toxins, and is  enriched with organic ingredients. The range is now stocked at over 20 outlets across the UAE, including POSH by Feryal at The Burj al Arab and Address Downtown, Maison de Joelle in Dubai and Abu Dhabi, Glamour in Abu Dhabi, Physiomins Abu Dhabi, Rocco de Forte Hotel in Abu Dhabi, Pelle Capelli in Dubai, The Beauty Spot at Eastern Mangroves Hotel in Abu Dhabi, Ushi Nail Spa, Al Ain, Nadia Beauty Centre, Kalm Spa, Sugar and Spice, The Cure, Roots, Hair Lounge, Pastels, Sugar Urban Nails and Dial a Nail.

Visit to find out more.

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About Vita Liberata

Created in 2007 by Irish entrepreneur and former communications director of the Women’s Coalition of Northern Ireland, Alyson Hogg, Vita Liberata is a ‘clever’ organic and toxin free tanning brand offering tanning solutions for every skin type and every occasion. The brand proudly counts Erin O’Connor, Olly Murs and the cast of Made in Chelsea amongst its loyal celebrity fans. Even dark-skinned beauties such as Sinitta and Alexandra Burke regularly indulge in complexion enhancing Vita Liberata. Please visit for more information.


Further information/samples/images contact:

Natasha Hatherall| Julia Purcaru




For product distribution enquiries, please contact:

Shauna Ramskill

Vita Liberata UAE